Walmart’s open call for products open | Business


The application process for Walmart’s eighth annual open call is open, and the company invites Missouri entrepreneurs dreaming of landing their products on Walmart shelves and online to apply for the opportunity to meet with Walmart buyers on June 30 via virtual pitch meetings.

The deadline to apply for participation in this year’s open call for products made, grown or assembled in the United States is April 30. The application and additional information are available by clicking here.

“On March 3, Walmart announced a new commitment to spend an additional $350 billion on items made, grown or assembled in the United States. It’s estimated that this spend will support more than 750,000 new American jobs,” states a release. 

In addition to one-on-one pitch meetings with Walmart merchants, participants will have an opportunity to hear directly from Walmart executives at the hour-long kickoff of the event. Smaller breakout sessions will be available throughout the day where suppliers can learn more on valuable topics and about resources available to them.

“Open call is like watching the American dream play out in real time,” said Laura Phillips, Walmart senior vice president for Global Sourcing & US Manufacturing. “You see on full display the spirit and energy of new ideas and the hope of what could be — founded on creativity, hard work and self-belief. It’s inspiring.”

This year’s open call attendees may secure opportunities that range from promoting products in a handful of stores in local markets to supplying products to thousands of Walmart stores, Sam’s Clubs and online.

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