Sienna Sauce on ‘Shark Tank’: How much does it cost, who are the founders and where can you buy the characteristic spice?

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Are you ready to meet a little “sauce boss”? Tyla-Simone Crayton was only eight years old when she first came up with the idea of ​​creating a sauce for her homemade chicken wings … you know what? Now she’s on ‘Shark Tank’ to showcase her talent and unique creation.

The kidpreneur and her mother from Houston, Texas have had a tough time starting a successful sauce company, and their story will put a huge smile on your face. “I would wake up Sunday morning, hand fill the sauce, pack it and then sell it to my local community,” said Tyla-Simone in an interview. “As soon as I had enough money for it, we could go to a professional manufacturer and have my sauce made.”

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When she was 14, she named her Sienna Sauce brand after the Missouri City community she lived in and began selling the sauce. Sienna Sauce is available in tangy, lemon pepper and spicy flavors and has now expanded to over 70 stores across the country, including five HEB stores in the Houston area.

Here is everything you need to know about the delicious product and how to buy it.

Sienna Sauce on ‘Shark Tank’ (ABC)

What is sienna sauce?

Could you imagine an eight year old thinking about creating their signature secret sauce? Well it’s a real story, and the story is nothing less than a dream come true. For years after inventing it, Crayton and her mother Monique made the sauce as a present to their close friends and family members. After years of begging, her mother finally gave in and let her child live the dream.

The gluten-free sienna sauce is a barbecue sauce that can be used in food recipes and is perfect with meat, seafood, and more. If the site is to be believed, it doesn’t add high fructose corn syrup or unhealthy additives, making it a healthier and more convenient alternative. However, the sauce is not vegan as it contains honey. The website says: “We have a lot of honey-eating vegans who love the sauce!”

The business would not have been possible without Monique, whose former sideline of selling handmade hats to baskets helped “shape Tyla and teach her about entrepreneurship and always allow it as an option.”

Sienna Sauce on ‘Shark Tank’ (ABC)

Who are the founders?

A “curious child” who “always made inventions” – Tyla-Simone Crayton – and her mother are behind the sparkling “Shark Tank” product Sienna Sauce. The seeds for making the sauce were first sown when her favorite wing restaurant closed and she wanted to recreate the recipe for the wing sauce.

“In the end, I came up with something better,” Crayton said in a recent interview with the Atlanta Black Star. “It was just me, one late night, my mom had a grand piano and wine on Wednesday, I woke up and a lot of my aunts and things were in my house, and so my mom was cooking and she was talking about how she didn’t I have no sauce. I said, “let’s play around and try to make some!” and in the end we came up with the base of the sauce, which is now Tangy. “

Crayton and her mother knew it was a hit from the start when their near and dear ones just couldn’t get enough of it. Did you know the sauce was almost lost when they realized they had never written down the ingredients? “The funny thing is that we almost forgot about the recipe because we just threw in a few random things at first, but then I remembered so I went back and put all the ingredients in and it’s been history since then.”

They first started selling it in 2017 – first naming it Sienna Wings, after the Sienna Plantation Community in Houston. In 2018 they officially launched Sienna Sauce.

What does it cost and where can it be bought?

When it started, Crayton and Monique averaged between $ 12.95 and $ 30.95 per meal. “It was incredible,” Crayton recalled those times. “Friends, family and local neighbors [all came to] support our first night. ”

Now at an affordable price of $ 29.85, get the Sienna Sauce Variety Pack, Sweet and Tangy Bundle Pack, Lemon Pepper Bundle Pack, and Spicy Buncle Pack – all for the same price on the official website.

Sienna Sauce is not only noticeable in the online market, but also in supermarkets. In February 2021, it was stocked on the shelves of HEB grocery store in Texas and Jungle Jim’s in Cincinnati, Ohio. The two-time Sauce-A-Holic Sauce winner is also reportedly sold in over 70 retail stores in the United States, including Texas, New York State, and New Jersey, as well as on e-commerce platforms like Amazon and Walmart.

Sienna Sauce on ‘Shark Tank’ (ABC)

Where are you now?

Sienna Sauce was launched back in 2018, but within a year the mother and daughter duo had sold over 25,000 bottles and had sales of $ 192,000. They reportedly received more than $ 45,000 in pitch competitions including the Essence Pitch Competition, $ 25,000 in the Side Hustle Showdown on “GMA: Strahan, Sara & Keke,” and $ 10,000 in the REVOLT Pitch Competition for young entrepreneurs.

By the end of 2020 – despite the pandemic – the company had raised nearly $ 200,000 through crowdfunding investors. In fact, that same year, Tyla-Simone was named one of the Top 50 Black Professionals and Entrepreneurs in Texas.

Talking about the future, Tyla-Simone said, “We plan to be in cinemas, arenas and more supermarkets. We want to go to Target, Whole Foods, Safeway stores across the country, schools, of course, we’re already in talks with 16 schools to get our sauce in there. … Anything can happen. “Shed light on her goal of getting product placement in movies, she added,” It can literally go into any industry you could think of … media industry, music industry, people rapping sauce all the time , maybe someone will rap about sienna sauce. “

Who is going to steal the deal?

A quick look at the episode shows that a product may win a gold ticket from Lori Greiner – and who else could it be but Monique Crayton and Tyla-Simone Crayton! The big secret is revealed in a 15-second clip: “Don’t miss a life-changing #SharkTank, the brand new TONIGHT.”

Whoever’s going to crack the deal seems like two sharks could partner up and that could either be Kevin O’Leary and Barbara Corcoran or Mark Cuban could step in!

‘Shark Tank’ season 12 episode 9 returned to ABC after the winter break on January 8, 2021 at 8 p.m. ET. Check out the new episode featuring Pashion Footwear, Souper Cubes, Byoot Company, and Sienna Sauce on February 19, 2021 at 8 p.m. ET or 7 p.m. CT on ABC.

Missed an episode? Did you want to catch up? Episodes can also be viewed the next day upon request and on Hulu. Additionally, you can watch old seasons and episodes on Amazon Prime and iTunes.

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