New Britain announces a new marketing plan aimed at promoting safe economic activity and helping local business


NEW BRITAIN, Conn. (WTNH) – The city of New Britain has announced a new marketing plan aimed at promoting safe economic activities by supporting local businesses affected by the COVID-19 pandemic.

It’s called “Experience the New Safely”: Companies in the city have worked hard to implement the latest COVID-19 safety precautions for customers and the city hopes this will provide more support to the local economy.

Brian Bugnacki of the Alvarium Beer Company told News 8, “I think it’s great not only for breweries but also for small retail businesses. The ballpark opened this summer, which in my opinion was the only ballpark that could open this summer. These marketing initiatives are really helpful in letting people know that we are open. “

The city’s “Reopening Safe” initiative works closely with businesses in the area to ensure that everyone is aware of the security measures required to stay open.