Mercer Innovation Center looking for student business ideas for the Elevator Pitch competition


ATLANTA / MACON – The Mercer Innovation Center is looking for students with innovative business ideas to participate in its virtual elevator pitch competition, which will take place on February 26th at 6pm via Zoom.

Currently enrolled Mercer students and graduates from all locations, majors, and grade years are eligible to participate. The winners will receive up to $ 500 in prizes for their ideas.

“The goal of the Elevator Pitch competition is for our students to have a forum where they can practice clearly describing their ideas and get feedback,” said Dr. Briana Stenard, Assistant Professor of Management and Entrepreneurship at the Stetson-Hatcher School of Business. “The concept behind an elevator parking space is that you can get on the elevator with someone and have explained your idea so effectively and precisely that by the time they reached the floor they would be interested enough to learn more.”

Students can take part in the competition until February 12th by submitting a short entry form at under the “Elevator Pitch Competition” tab at the top of the page.

After registration, a video pitch of no more than two minutes is due on February 19.

“When students have an idea they’re thinking about, we want them to take the first step and submit their idea to the competition,” said Dr. Stenard. “One of our main goals this year is interdisciplinary ideas and we want students from all over the university to participate. This is one of the reasons we will be awarding multiple winners to try and promote a variety of new ideas. We are curious what our students will come up with! “

The Elevator Pitch competition precedes the Mercer Innovation Center’s annual Next Big Idea competition on April 16. Students are eligible to submit ideas for both competitions. The next Big Idea entries will require more elaboration, including an online application, one-page business canvas, and a summary.

For more information on the Elevator Pitch and Next Big Idea competitions, send an email to or contact Dr. Stenard on the Atlanta campus at or to Stephanie Howard, Director of the Mercer Innovation Center on the Macon campus at

About the Mercer Innovation Center

The Mercer Innovation Center is an initiative of Mercer University, along with community partners such as the Macon-Bibb County Industrial Authority, Birch Communications, the John S. and James L. Knight Foundation, and Dr. Hugh F. Smisson III to foster a culture of innovation and develop a thriving community of entrepreneurs with an emphasis on using technology to fuel economic growth, create jobs in the 21st century, and attract and retain talent. The center is an institutional initiative led by the Stetson School of Business and Economics that transcends academic disciplines and geographic boundaries to benefit all colleges, schools, departments and operational units of the university. Community memberships are available as the center’s activities and resources are designed to be available to Mercer students and non-students alike. More information is available at

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